Legally Branded Podcast – Why You Need to Understand These IP Limitations to Be Commercially Savvy

Legally Branded Podcast – Why You Need to Understand These IP Limitations to Be Commercially Savvy

How does understanding the limitations of IP help you become commercially savvy? Indeed, IP needs to be considered carefully when creating, growing or preparing a business for an exit. What are the things we need to know and understand? Click to Listen to Legally Branded podcast. Topics Discussed in this Episode: How Google built itself…Read more »

By Edin | November 5, 2018
Legally Branded Podcast – How to Increase the Value of Your Business Without Increasing Turnover

Legally Branded Podcast – How to Increase the Value of Your Business Without Increasing Turnover

What does intellectual property have to do with the value of your business? And how do you increase it without increasing turnover? Find out as I dive into this topic and impart valuable knowledge about intellectual property and the crucial things that you need to know especially if you’re growing your business or preparing for…Read more »

By Edin | October 30, 2018
Legally Branded Podcast – How to Avoid the Stealing of Your Ideas

Legally Branded Podcast – How to Avoid the Stealing of Your Ideas

Pablo Picasso reportedly once said, “Good artists copy, great artists steal.” This is true not only in art. Thieves and copycats are as rife in business as in every walk of life. If so, how can you protect your ideas from getting copied or stolen? What are the steps you need to take to protect…Read more »

By Edin | October 23, 2018
Legally Branded Podcast

Legally Branded Podcast

Why are you in business? Or if you haven't started a business yet, why are you thinking of doing it? Whatever your reasons may be, knowing about intellectual property is very important. Only then will you be able to avoid making drastic mistakes that have catastrophic consequences and be able to set yourself up for…Read more »

By Edin | October 11, 2018
What is Intellectual Property and What You Need to Know About It

What is Intellectual Property and What You Need to Know About It

When you're starting any new venture it's a good idea to ask yourself some searching questions. Why are you in business? Or why are you planning to start one? What’s the motivation driving it? Are you aiming to make it big? Would you aspire to be the next Richard Branson or Anita Roddick? Or are you…Read more »

By Edin | October 2, 2018
How Not To Grow A Business – My Experience Since Starting Azrights

How Not To Grow A Business – My Experience Since Starting Azrights

When I set up Azrights back in 2004/5 it was after a few years bringing up my daughters. I had no existing client base so I built it from the ground up. Luckily, I discovered a love for entrepreneurship which saw me through the extremely steep learning curve to develop my marketing and business skills.…Read more »

By Shireen Smith | September 3, 2018
Trademark Registration – Likelihood of Confusion

Trademark Registration – Likelihood of Confusion

  If you've ever received a notice from the trademark registry notifying you that someone else is applying to register a similar mark to yours, or that there is already a registered trade mark similar to the one you're applying to register, then this post will be of interest. Essentially, when anyone applies to register…Read more »

By Shireen Smith | August 13, 2018
GDPR – Data Protection Fee

GDPR – Data Protection Fee

The current system of registration for UK based data controllers was replaced by the UK’s Information Commissioner’s Office (“ICO”) with effect from 25 May 2018. From that date, or once existing registrations come up for renewal, data controllers who are not exempt, will have to pay an annual data protection fee to the ICO. Due…Read more »

By Shireen Smith | June 3, 2018
GDPR Marketing – Consent vs Legitimate Interest

GDPR Marketing – Consent vs Legitimate Interest

In my Quick GDPR Compliance Plan yesterday I suggested GDPR presents an opportunity for businesses to sharpen their approach towards marketing by being more strategic. So, what should you specifically do to be able to use the contact details in your database for marketing purposes? Marketing under the GDPR (whether postal, phone, email, SMS or any…Read more »

By Shireen Smith | May 11, 2018

Quick GDPR Compliance Plan.

In  Why GDPR? I explained what the General Data Protection Regulations are aiming to achieve because understanding its underlying principles and rationale is key to protecting data appropriately in the new regulatory environment. The principle of fairness and transparency runs through every aspect of data handling. We need to reconsider our approach so as to…Read more »

By Shireen Smith | May 10, 2018
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