Join the Azrights newsletter to get business and IP insights
In this video, Shireen Smith discusses how there are a variety of strategies for protecting the rights in your logo or design, from trademark registration to design registration and copyright statutory declarations.
 |
May 21, 2010
In the early days of the internet when the web was like a small village which has just one bread shop, one toy shop or one other type of store, it was understandable that businesses were drawn to names like toys.com or books.com or hot...
June 28, 2010
Some time ago Coca Cola registered COKE as a trade mark for soft drinks both in the UK and USA.
So, I was interested to hear from my daughter that the term ‘coke’ is commonly used as a general reference to fizzy drinks throughout the ...
July 2, 2010
In business, as in life, we are constantly assessing and managing risks. One of the most important risks to avoid is that of choosing your brand name without doing some very careful searches.
I know this from personal experience.
W...
August 9, 2010
In their article earlier this year, the Ipkat drew attention to the fact that there is a marked separation between the worlds of trade marks and branding.
More often than not the two are not addressed collectively, but are rather dea...
September 10, 2010
Businesses are often surprised to learn that trademarks, unlike domain or company names, do not have to be the same to prevent others from using or registering them. Similar names are also covered. Some interesting examples of ho...
September 27, 2010
In a competitive market setting your products apart from other people’s is key to maintaining an edge. Product design is often an important characteristic of a brand. It could even be the USP of the business.
Where, however, the ...
October 25, 2010
A trade mark can be refused where it is descriptive of the goods and services it covers. This could be where the mark ‘designates the kind, quality, quantity, intended purpose, value or geographical origin’ of the goods or service o...
One aspect of online business that is particularly difficult to grapple with is copyright, be it, use of content from other sites, or copyright relating to photographs and images or other issues. The misinformation that surroun...
February 26, 2010
Shireen Smith describes why Trade Marks are important in helping to protect your brand and the best way to go about registering one.
|
|
|
