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Why Personal Brand Still Drives the Corporate Brand
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Tesla is planning to bring their self-driving software to Europe to turn things around following their biggest sales slump in over a decade according to the BBC.
It sounds like a smart move: make cars cheaper, sell more of them, and keep investors h...
An Expensive Lesson in Trademark Law
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There are lessons from the recent BBC report about a chicken shop owner in Manchester who lost a trademark dispute against Tesla.
Mr Ali trademarked the name ‘Tesla Chicken & Pizza’ in 2020. So in 2021 the IPO notified him that Tesla was trying to ...