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Trademark Slogans – Swatch Registers ‘One More Thing’ Trademark
September 2, 2015

Trademark slogans are important as they help distinguish a brand by emphasising what the business does or aims to do. By adding a tagline to a logo or name it is possible to encapsulate what the brand has become known...

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Trademark Infringement – E-Commerce Giants Sued For Online Selling Of Counterfeit Goods
September 4, 2015

Trademark infringement claims are on the rise with recent disputes related to the sale of counterfeit products on platforms such as eBay and Alibaba. In our previous blog post, Online Selling And Your Obligations To The...

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Choosing A Logo – Airbnb’s Controversial Trademark Choice
September 9, 2015

Choosing a logo for your brand is a critical aspect of business marketing and is as important as choosing a name for your goods and services. A recent article by The Next Web, reports about an interesting discovery...

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Brand Identity – 3 Trademark Lessons From The Beer And Microbrewery Industries
September 11, 2015

Brand identity is an essential component of any business. Put simply, the name of your brand is the first point of communication for your business to your target market. It is a vehicle for the associations related to...

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Design Registration – YSL Wins Over H&M
September 14, 2015

Design registraion is an important way in which to protect the unique shapes or surface designs that a company’s designers produce. Generally, there is no requirement to prove novelty in order to register a design. It...

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Trademark Infringement Ruled Following Costco’s Selling Of Counterfeit Tiffany Rings
September 18, 2015

Trademark Infringement by Costco – the largest US warehouse club chain, was ruled by a Manhattan federal judge recently. Costco has allegedly sold counterfeit diamond engagement rings using the luxury retailer...

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Copyright Lawsuit – “Happy Birthday” Song Copyright Claim Over
September 24, 2015

A copyright lawsuit involving the world-famous “Happy Birthday” song has ended following a ruling this week. The dispute about the famous song has been finally resolved a BBC Article reports....

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Photo Copyright – Intellectual Property For Monkeys?
September 30, 2015

Rule of thumb for photo copyright is that photographers own copyright in any photo taken by them. A copyright lawsuit was filed in San Fransico, USA last week to determine ownership of copyright in a selfie taken by a monkey....

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Intellectual Property Costs Deter Innovation
October 6, 2015

Intellectual property (IP) costs should be taken into account in the business plan. Few entrepreneurs know exactly which rights relate to their business and even fewer know how much it will cost to protect them. The cost of IP...

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Brand Planning – A Lesson Learned From A Golden Bear
October 9, 2015

For companies, brand planning is an important aspect in brand execution. As far as we know, the best brands are also the best planned brands including the legal side. In a recent turn of events Lindt, the Swiss chocolatier, has...

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Shireen Smith on How To Expand Your E-commerce Website Globally, 22nd October 2015
October 22, 2015

IP Lawyer Shireen Smith is delivering a presentation on How to expand your e-commerce website globally.

A comprehensive programme for business owners, business development managers on driving traffic to your website,...

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Crocodile Wars – Lacoste’s Latest Victory On Brand And Trademark Over Polish Company’s Use Of Caiman Mark
October 21, 2015

Crocodile War - Logos

\Brand and trademark establishment is of central importance to any successful business. Maintaining a brand’s image is essential, and using trademark law to protect business reputation is an important component...

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