Have you successfully captured your intellectual property? Why is failing to do so a costly problem? Let’s look in more detail at the disastrous consequences of failing to capture your IP.

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According to this Institute of Directors report a growing number of people are starting their own businesses in later life. In their article, Over-50s are the new business start-up generation, the Financial Times has very enc...

How do you protect your original app idea from being copied by others? And what are the key considerations you need to know when it comes to developing a successful product? We talk about all this and more in today’s episode.

Last week in Why I’ve Set Up A Second Business And Expect To Crush It As An Olderpreneur, I highlighted the trend nowadays for baby boomers to set up new businesses.

Far from wanting to retire, I explained my reasons for want...

What’s the best way to protect an idea? How do you make sure that your app idea is secure when you’re trying to find the right developer to create it? In this episode, we talk about all the ways you can protect your idea in t...

Last week in Why Purpose is Paramount I explained that it’s the responsibility of the leaders of a business to work out the “why” for the business. When looking for the purpose behind a business find one that’s capable of ins...

What is the important first step to protecting your idea for an app? What do you need to do before turning to investors for funding? What are some of the factors that will determine your success? Today’s episode highlights al...

People often wonder what the difference between these two terms is, and why it matters, so in my blog Licensing and Franchising – What is The Difference, and Does it Matter? I have explained the distinction between the two. In...

Challenges of Law Firm Differentiation

The objective of the differentiating proposition is to communicate to consumers that buying from you will give them a specific benefit. This benefit must be unique to you and be powerful...

The literature classics have become classics because although they were written many years ago, they impart a timeless wisdom that remains relevant even in today’s society. 

So there are lessons we can take away from them. Le...

Using Trademark, Design and Copyright are all ways to protect logos.

The subject isn’t well understood, yet it’s worth paying attention to this to protect your business.

To understand the available legal protections for logo...

The decision to change the Azrights business model and just retain a meeting room wasn’t one I took lightly.

With distant memories of Yahoo’s Marissa Mayer putting an end to remote working at the company back in 2013 I was un...