Online defamation is an important consideration not only for businesses who operate their own websites, but also for businesses generally, who will be concerned about the risk that online defamation poses to their reputation.
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Freely available libraries of open source software now contribute to rapid application development on all popular platforms, from programmable hardware, to PCs and mobile devices. However, the fact that open source software is...
Patents give their owner a powerful intellectual property right. The owner of a patent has an exclusive right to stop others from making, selling, importing or using the patented invention.
The sancti...
Piracy is a term often used to describe copyright infringement. The term refers to deliberate commercial or politically motivated infringement, such as
When selling any business, be it an App, or website, or shareholding in a business there are several issues of key importance to consider:
The social web is having a profound impact on society, revolutionizing the way in which brands are cultivated and protected online. At Azrights, we understand social media law, its attraction for consumers and its potential fo...
The owners of registered trademarks have exclusive rights to use their mark in trade. So, there is a potential trademark infringement where:
The Uniform Domain-Name Dispute-Resolution Policy (UDRP) is an international process for the resolution of domain name disputes which addresses the problems of cybersquatting and domain name disputes.
I recently wrote an extensive piece Brand Strategy Why Every Business Needs One on my personal blog.
Brand strategy is one of the most important issues to deal with if you want to create a business that grows in brand value a...
This is a question I used to wonder about. Deep down I believed ‘brand’ and ‘branding’ to be essentially a surface, cosmetic exercise.
As for ‘personal branding’ the activity had connotations of people learning to be false an...
As Steve Jobs noted, design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.
Designing your business brand, methodology or process is therefore about a ...
In the lead up to the Christmas and new year season, most of us are accustomed to seeing television advertisements featuring well-known actors and personalities endorsing a range of luxury products such as perfumes and watche...
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